Shopee broke sales records and sold more than 2 billion items

With the end of the 11.11 Big Sale, Shopee's sales in Southeast Asia hit the record. Although Alibaba's data was not as high as expected, Shopee broke its 2020 sales record, selling more than 2 billion items during the "11.11" sales period. According to Shopee's statistics, compared with the average day, the number of visits on their platform has soared 5.5 times in the first two hours.During the entire "11.11" sales period, the in-app Shopee Chat also sent more than 3.5 billion messages. The chat function enables shoppers to chat with sellers in real time, allowing them to get more information about the product before making any purchases. As users connect with sellers, live streaming is still a core part of the online shopping experience, with more than 300,000 hours of live streaming watched on Shopee Live. For Junjie Zhoe, Chief Commercial Officer of Shopee, “The digital economy continues to bring many growth opportunities. We hope that by increasing the penetration rate of e-commerce and helping more consumers and businesses use internet, more people can benefit from this growth."