Huya announces two-year exclusive competition cooperation with ESL

On the afternoon of November 18th, Huya and ESL announced that the two parties have reached a two-year (2022, 2023) Chinese exclusive live broadcast copyright agreement, which will cover CS:GO, Dota2, StarCraft 2 and other e-sports categories. In the field of ESL series of events, we will continue to carry out in-depth live broadcast cooperation. It is reported that the two-year exclusive cooperation between Huya and ESL is also the first time that ESL has signed a multi-year live broadcast copyright agreement in the Chinese market.ESL (full name ESL Gaming GmbH) is a well-known European e-sports company. It hosts IEM (the first global-scale e-sports elite championship) and EPL (CS:GO world-renowned tournaments) in the old e-sports fields such as CS:GO and Dota2 ) And other global e-sports series of events, which have attracted the attention of global players and event audiences.In the past cooperation, Huya and ESL focused on the improvement of users’ watching experience, combined with the functions of multi-screen simultaneous viewing supported by Huya’s live interactive open platform, and treasure dropping in the live broadcast room, and arranged a variety of user interaction scenes in the live broadcast room of the game. And activities.According to the relevant person in charge of ESL, after reaching a live broadcast copyright cooperation with ESL in 2019, Huya's live broadcast market share in CS:GO and Dota2 has continued to increase. In the future cooperation, Huya and ESL will also integrate the advantages of both parties, focusing on the in-depth exploration and content production of series of events such as CS:GO and Dota2, planning a variety of special zone watching activities, and further enhancing users' game viewing and interaction Experience.The relevant person in charge of Huya said, “This renewal of the two-year Chinese exclusive live broadcast copyright with ESL will not only further strengthen the advantages of the two parties in CS:GO, Dota2 and other e-sports matters, and achieve a win-win cooperation, but also continue to increase the e-sports competition with Huya. The plan for the diversified layout of events is highly compatible and is an important part of the copyright layout of the Huya event.