Bring TIM to life, have him collect pieces of cheese and grow, take funny photos with him and share them with your friends. You will find colourful labels on our delicious “Zott MILK TIGER” products and outer packaging with TIM on it. You can scan a label or outer package with this free app to make it come to life and play with it! This is an AR-app. AR means “Augmented Reality“ and stands for expanded reality. This means, your real world is connected to great interactive 3D animation with the help of your smartphone or tablet. How to bring TIM to life: Scan the label or the sleeve of your “Zott MILK TIGER” product with your smartphone or tablet. The animation starts automatically! Choose “WALK” and TIM runs through your living room in 3D. You can have him walk in all directions with the control buttons. Do you want to play a game? Click on “COLLECT“ and let TIM collect five pieces of cheese in the correct order. You will be amazed at what happens: He grows and becomes increasingly strong! Do you want to take a photo with TIM? Simply click on the camera symbol and take funny pictures. You can save the photos in the photo album of your smartphone or tablet and share them with friends. Getting creative is just your thing – and you have a “Zott MILK TIGER” product with a sleeve at home? Perfect! On the inside of the wrapper you will find one of four fantastic pictures to colour in: TIM in Paris, New York, Pisa or in front of the pyramid of Giza. Design a picture however you like and go to “DRAW” and scan it into your smartphone or tablet. Your own colourful creation of TIM comes to life! Tip: If you want to enlarge your coloured design, go to “LOST_TAG”, save it on your device by tapping the PRINTER Icon and print it in DIN-A4 format. All the AR TAGS are included in the app! P.S: Look forward to great new adventures with TIM – in this app!